Email List Builder

Smart segmentation tools to better target your subscribers

Organize your subscribers with segments and tags, and turn your email list into an actionable database of insights.

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Powerful Email List Builder for Business Growth | GetResponse

Automatically segment your list as it grows

  • Single opt-in list import Single opt-in
    list import

    Upload contact lists and add data fields for quick grouping.

  • Assign tags and scores Assign tags
    and scores

    Use behavioral and engagement data to create contact segments.

  • Obtain and manage consent Obtain and manage
    consent

    Verify subscribers' consent and content they want to receive.

  • Get to know your subscribers Get to know
    your subscribers

    Use custom fields to learn more about your contacts.

Dynamic, data-driven email list management

Advanced search and segmentation tools get your list organized and help you reach the right people at the right time.

Send smarter emails based on
contact data & behavior

Organize contacts into subgroups and segments. Send personalized emails they can't help but open.‌‍

  • Stay relevant with dynamically-updated segments
  • Use contact data to develop customer personas
  • Manage your contact lists in one place
  • Automatically assign engagement scores
START SENDING SMARTER EMAILS ›
Send smarter emails based on contact data & behavior

Turn anonymous signups into well-developed personas

Use custom fields to collect validated data about your contacts. Combine custom data with behavioral data for more personalized communication.

  • Add custom fields to signup forms and landing pages
  • Assign tags and scores based on contact behavior
  • Send targeted emails to specific groups
  • Get more engagement from your audience
Turn anonymous signups into well-developed personas

Make sure your list is always
up-to-date

Connect your CRM or other contact management tools with GetResponse to sync your contacts' details and automatically update their data.

BROWSE INTEGRATIONS ›
Make sure your list is always up-to-date

See how these customers keep their list growing

Create a free account

Start for free | No credit card required

A healthy list is a growing list

Your GetResponse account gives you the tools you need to build and maintain an engaged contact list.

Migrate your existing contact base

Import your contact list to GetResponse from nearly 20 sources.

  • Upload a file from your computer
  • Add contacts manually or copy and paste
  • Integrate with tools you're already using
IMPORT YOUR LIST ›
Migrate your existing contact base

Grow with signup forms and landing pages

Use customizable signup forms on your blog, website, and landing pages to keep building your list.

  • Optimize forms for desktop and mobile visitors
  • Grab more attention with scroll forms and popups
  • Collect valuable data with custom fields
  • Run A/B tests to learn what works best
START GROWING YOUR LIST ›
Grow with signup forms and landing pages

Automate your list building campaigns

Use ready-made conversion funnels to turn your list building efforts into an automated process.

  • Use standard opt-in funnels to collect emails
  • Get started faster with predesigned template sets
  • Try lead magnet funnels to offer a free resource in exchange for their signup
TRY IT FREE ›
Automate your list building campaigns

Stay GDPR compliant

Make consent fields a natural part of your signup process. Stay transparent about the way you'll use subscriber data.

  • Create and manage multiple consent fields
  • Send targeted emails based on consent status
  • Populate on signup forms and landing pages
STAY COMPLIANT ›
Stay GDPR compliant

Create a free account

Start for free | No credit card required

Resources to help you build a better list

Need a custom email marketing solution? Discover GetResponse MAX

GetResponse MAX is an all-inclusive solution for mid and large companies looking for advanced marketing tools, dedicated support, and top data security.

With GetResponse MAX you get:

  • Dedicated 24/7 support*
  • SMS marketing automation
  • Dedicated IP address*
  • Transactional emails*
  • AI recommendations
* Available only in MAX2 plan
BOOK A DEMO NOW OR GO BACK TO THE TOP OF THE PAGE ⌃

List Building explained

What is email list building? Email list building refers to the process of collecting and storing email addresses from potential or existing customers for the purpose of sending them marketing or promotional emails. The goal of email list building is to grow and maintain a targeted, engaged audience for your email marketing efforts.
Why is email list building important? Email list building is important because it provides you with a direct line of communication to your target audience. With an email list, you can send targeted, personalized messages that reach your audience where they are most likely to engage with your brand.
How do I build an email list? There are many ways to build an email list, including offering incentives for people to sign up, such as a discount or free trial, using opt-in forms on your website, running a referral program, and using social media to drive traffic to your sign-up form.
How do I grow my email list? To grow your email list, you can offer incentives for people to sign up, use lead magnets such as ebooks or whitepapers, partner with other businesses to cross-promote each other's email lists, and regularly promoting your sign-up form on your website and social media channels.
How do I segment my email list? Email list segmentation involves dividing your email list into smaller groups based on common characteristics, such as location, interests, or behavior. You can segment your email list by collecting information about your subscribers, such as their preferences and past purchases, and using that information to categorize them into specific segments.
How do I keep my email list engaged? To keep your email list engaged, you can send relevant, valuable content, personalize your emails with subscriber information, run contests and promotions, and ask for feedback. You can also segment your email list to send targeted messages to specific groups and regularly review and clean your email list to remove inactive subscribers.