Deep linking
Deep linking
Deep linking refers to the practice of embedding a hyperlink that directs a user to a specific page or piece of content within a website or mobile app, bypassing the homepage or main landing page. Unlike traditional links that typically lead to the homepage or a general section of a website, deep links take users directly to the desired content, providing a more seamless and personalized
Deep linking is commonly used in various contexts, including web browsing, mobile apps, and digital marketing. In web browsing, deep linking allows users to access specific pages or sections within a website directly from external sources such as search engine
In the realm of mobile apps, deep linking plays a crucial role in enhancing user engagement and retention. By enabling deep linking within an app, developers can create customized experiences that drive users to specific screens or features within the app. For example, a food delivery app can use deep linking to direct users to a particular restaurant’s menu or a specific item in their order history.
From a digital marketing