Google algorithm updates
Google algorithm updates refer to changes made to the complex set of rules and calculations used by the Google search engine
Google constantly strives to provide the most accurate and useful search results, and algorithm updates play a crucial role in achieving this goal. The search engine giant regularly introduces updates to refine its algorithms, making them more sophisticated and capable of understanding user intent and delivering
Algorithm updates can have a significant impact on website
Google algorithm updates are often named after animals, such as Penguin, Panda, Hummingbird, or more recently, BERT (Bidirectional Encoder Representations from Transformers). Each update focuses on different aspects of search quality, such as content quality, relevance, user experience, mobile-friendliness, or site speed.