How much does marketing automation cost?

The Marketing Automation

is available in your subscription package at no extra charge. Your access to specific automation functionalities depends on what pricing package you have.

Free accounts

can try out creating custom workflows with every element of automation available for 30 days of the trial.

Starter users have access to basic marketing automation functionalities: they can create 1 automation workflow from scratch (limited to 6 elements) or with a predesigned template.

Marketer plan users can create custom workflows with every element of automation available, including e-commerce

features.

Creator and MAX users have access to full automation functionalities, including unlimited workflows, scoring, website

tracking, and automation segmentation.

What automation features are available in individual GetResponse packages?

All plans include access to automation templates. Users can create workflows based on templates. Click here to learn which templates are available on particular plans.

Starter plan users can create custom or template-based workflows (up to 6 elements) using only basic elements.

Marketer package users have access to all the above options and also to Dynamic Segmentation as well as the e-commerce elements.

Creator package users have access to all the above functions. This plan includes building workflows from scratch, automation workflows, tagging, scoring, e-commerce tools, and automatic segmentation. With the Marketer and Creator package you can create workflows using:

Conditions

  • Subscribed via
  • Link clicked
  • Message opened
  • Special occasion
  • Custom field changed
  • Message sent
  • Contact copied to list
  • Contact moved to list
  • Consent status updated
  • Landing page visited
  • Score given
  • Tag assigned
  • Purchase
  • Abandoned cart
  • Visited URL
  • Event
  • Billing status changed

Actions

  • Send message
  • Send push notification
  • Custom field
  • Copy to list
  • Move to list
  • Copy to workflow
  • Move to workflow
  • Wait
  • Remove
  • Tag
  • Score

Filters

  • Range
  • Amount
  • Dynamic segment
  • Lists
  • Consent status
  • Unique contacts
  • Splitter

If you want to learn more about the available functionalities and pricing, read the description of the packages.