What are the Online courses templates used for?

The Online courses templates give you many ways to present your course content. Depending on which template you select, your subscribers receive your materials at a set pace or on-demand. The templates use tags to help you reach the right group of contacts to promote your courses and follow up with everyone who’s completed them.

Upsell and cross-sell

The Upsell and cross-sell template lets you follow up with students who completed your course. This template is useful if you want to:

  • send a follow up message to the contacts who have finished the course
  • boost your sales and engagement
  • provide your subscribers with a personalised offer
  • tag the contacts who completed this course.

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Reengagement campaign

You can use the Reengagement campaign template to target students who have enrolled in a course but have not yet started it. This automation sends personalized reminder messages to these students, encouraging them to begin their coursework. This automation template aims to reignite interest and prompt students to take the first steps in their learning journey, helping to boost course participation rates and reduce dropout rates before the course has even begun.

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Course progress reminder

Use the Course progress reminder template to send a timely reminder message to students who have enrolled in a course but haven’t completed a lesson. The reminders can be customized to encourage students to continue with their coursework or offer assistance if they are struggling. This automation helps improve course completion rates by providing gentle reminders to keep students motivated and focused on their learning journey.

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Milestone celebration

The Milestone celebration template is useful when you want to congratulate everyone who’s finished a lesson in your course. It helps you encourage them to continue completing the course and see you as a source of valuable knowledge. With this template, you can build a workflow that:

  • automatically sends a well-timed message to the contacts who’ve finished a lesson in your course
  • improves the engagement of your course students
  • helps you identify who is actively participating in your course and who isn’t. You can then decide if you need to run a re-engagement campaign or can focus on delivering course content to your audience, or run both campaigns at the same time.

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