What does it mean that my account is being verified?
When we detect unusual activity in an account we automatically limit the account and block mailing function.
You can still log in to a limited account and view your data. However, you won’t be able to send emails or export your data while the account is under verification. Most reviews are completed within 24 hours, although some may take longer (24-72 hours). We process all reviews in the order they were received.
In some cases, you will receive an email from our Compliance regarding your account status. To proceed, you would need to check your inbox and reply back to this email with the information requested.
Why did you decide to limit my account?
We’ve implemented a proprietary abuse detection system called Hydra. The system analyzes billions of data pieces in real-time (email addresses, subscriber activity, message content, user behavior, and more). Hydra makes automated decisions based on self-learning algorithms that are always adapting.
Our policy is that we don’t disclose the logic behind Hydra or the artificial intelligence (AI) algorithms that support it. Regrettably, we can’t provide more information about why your account was suspended.
Note that account lock is 100% software-triggered. We don’t judge your list or your business. We must respect very strict anti-spam rules and algorithms used by email service providers. This is crucial to maintain a high-level playing field for all our customers and to ensure best sending environment for all.
What are the common reasons for account limitation?
Here are the most common issues:
- Sending emails without permission
- Excessive negative metrics for spam complaints, or bounces
- List quality issues
(for details see, What does it mean that my import had policy issues?) - Using harvested public lists
- List sharing
(for details see, What does it mean that my import had a list sharing issue?) - Hiding or reducing the visibility of unsubscribe links
- Suspicious user activity or suspicious login attempts
- Suspicious credit card transactions or other fraud vectors
- Deceptive or misleading subject lines
